Use video to communicate information and share invitations and updates about upcoming webinars and events
Explanation and strategy
How many email invites have you received? How many do you actually read...? Creating a video promoting your event, with a clickable link to purchase a ticket or register, allows the viewer to know exactly what they are signing up for.
Interview key speakers, cover key parts of what will be discussed, talk about the free food. The value you get as a host is a more engaged audience when they attend. People will know what they are signing up for.
Example script
Event video reminder
Hello everyone, I wanted to remind you about the team building and development day that is fast approaching! It's this Thursday and it's happening here, on L21 in the boardroom. We have a really fantastic agenda for the day so please ensure that you've completed the prep work that you were given last week prior and email it back to me by Wednesday!
We are catering our team building event and we suggest you come in comfortable, casual clothes. We won't be doing anything too strenuous but you will be up on your feet for several activities.
If you have any questions, just reach out and if you can hang around after the workshop we will be heading to a surprise venue close by to wrap it all up. That will kick off from 4:30pm.
I'm really looking forward to it. We have a wonderful guest speaker and a lot of thought has gone into this event. We truly believe that everyone in the team will really get so much out of this!
Thanks!